BUILT FROM THE GROUND UP

Stay Broke wasn’t built from a business plan.

It started with an idea almost four years ago. Sketches, logos, designs — something I kept coming back to, even when I didn’t know if it would ever become real.

Then life changed.

I lost my job. I got sick. The path I thought I was on disappeared, and for a while, I had no idea what came next.

But somewhere in all of that, Stay Broke started to mean something different.

It became a chance to start again. To build something of my own. Something raw, honest and real — from the ground up.

We’re not chasing trends. We’re not trying to be everything for everyone. We’re building the clothes we want to wear, doing it our way, and taking the time to get it right.

No shortcuts. No bullshit.

Stay Broke is still at the beginning.

And maybe that’s exactly the point.

THIS IS STILL THE BEGINNING.